// home — Case studies — elektrosteklo
[ marketing collateral ]
[ design & production ]
Timeline: March 2026 — present
Formats: product brochures, equipment catalog, presentation layouts, website
Formats: product brochures, equipment catalog, presentation layouts, website
optical materials and components manufacturing
elektrosteklo
// CLIENT
Elektrosteklo is a manufacturer specialising in processing optical materials and making optical elements from glass and crystals.
It produces single-crystal blanks (magnesium fluoride MgF₂, lithium fluoride LiF), optical components — lenses, windows, prisms, wedges — and machines for precision spherical grinding and polishing. The products are used in laser systems, spectroscopy and scientific instrumentation.
It produces single-crystal blanks (magnesium fluoride MgF₂, lithium fluoride LiF), optical components — lenses, windows, prisms, wedges — and machines for precision spherical grinding and polishing. The products are used in laser systems, spectroscopy and scientific instrumentation.
// TASK
Package a complex scientific and technical product into clear, presentable materials. Translate dense technical information (material properties, equipment specs) into a clean visual language that works for a specialist B2B audience and positions the client as a modern manufacturer.
// SOLUTION
Developed a unified visual communication system and took on the full cycle, from creative concept to final layout.
Built a recognisable style: signature blue, glass and optics motifs, strict typography, an emphasis on clarity and precision — read by the audience as “technology for precise solutions”. Every piece makes complex technical information easy to read without losing accuracy.
Built a recognisable style: signature blue, glass and optics motifs, strict typography, an emphasis on clarity and precision — read by the audience as “technology for precise solutions”. Every piece makes complex technical information easy to read without losing accuracy.
// WHAT WE DID
- Creative concept and unified visual language
- Product collateral: brochures on single-crystal blanks (MgF₂, LiF) with physical properties and applications
- Equipment catalog: FGP100, SGP200 and SG250M machines with specifications
- Product photography: shooting and retouching products and equipment
- Full process control: from structure and copy to design and layout
- Website and new marketing materials (in progress)
3 product lines
concept, design, production, process management
Full cycle
the next step in digital presence
Website in progress
packaged in one visual style
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